LAY’S - MESSI GLOBAL CAMPAIGN

Maybe not my most prestigious, awarded, or recognized piece of work, but just a couple of months into my first agency job, I was lucky enough to sneak a script into an international Lay’s campaign — two spots that aired in over 80 countries and starred my all-time idol. How cool is that?


TV Ads 30”


Agency: Tiempo BBDO
Creative Director: Tomás Ferrándiz
Art Director: Carlos Adán
Copywriter: Joan Marcé
Production company: Radical Media
Directos: Bruce Hunt